The Most Overlooked Variable in Sublimation Printing When businesses invest in sublimation printing, most of the attention naturally goes toward the printer itself. Specifications are compared, speeds are analyzed, and ink systems are evaluated in detail. Yet, once production begins, many operators quickly discover that one of the most important variables in the entire workflow is not the machine—but the media. Sublimation paper plays a critical role in determining how ink behaves, how efficiently it transfers, and how consistent the...